COMMUNICATION TIPS

Should I start with a joke?

When we help clients prepare for a big speech, we often get asked whether it’s a good idea to start with a joke. The client wants to capture the audience’s attention, maybe put himself/herself at ease, appear likable from the start, etc. But we often encourage clients to let go of the joke. From our […]

How to Not Be Like Kamala

The motto “Keep It Simple, Stupid” is helpful to remember as you’re asked to break down complex issues to a broad audience. But as Vice President Kamala Harris frequently reminds us, you can be too simple and compromise your message. Or worse, insult your audience. But it doesn’t have to be this way. Here’s how […]

Top 3 Tips for Placing Op-Eds

Given the chaotic news cycle, placing an effective op-ed is more challenging than ever. DMG has three quick tips to improve the chances of getting your work published at your desired outlet. #1 — Before putting pen to paper, ask yourself: Is my voice credible on the topic? If you’re reading this newsletter, chances are […]

How to Get on TV

#1 — Know Your Goal Whether your goal is to sell a product or become a talking head on cable news, you need to clearly identify what it is and have a plan to achieve it. Your goal needs to become your TV identity. #2 — Biography + Headshots Every professional should have a polished […]

How to Appear Confident

The passing of the torch from the outgoing White House press secretary to the incoming White House press secretary is a monumental thing. Though it’s an honor to hold the job title for any amount of time, it’s also a very tough job as the world watches and waits for and grades your performance. This […]