COMMUNICATION TIPS

How to talk about the ERA

In February, the House of Representatives voted to reconsider the Equal Rights Amendment. And just this week, FX is set to launch a mini-series detailing conservative activist Phyllis Schlafly’s fight against the same in the 1970s. For these reasons, it’s a timely issue to message. But it’s also a tricky issue to message because arguments […]

Skype Studio Setup

With most TV interviews being done via Skype to protect against the spread of coronavirus, here’s how we recommend you set up an at-home studio to guarantee the best lighting, audio, and background. For the best lighting: sit so the light (natural or in-door) is shining towards your face and not the back of your head. For the best […]

Virtual Training + Coronavirus

Stuck at home out of an “abundance of caution” to protect yourself and others from coronavirus? Us too. So, why not use this time to refine your media interview and/or public speaking skills? DMG offers virtual training for all experience levels from the comfort of your home. Just like our in-person training, virtual training focuses on […]

How to develop talking pts

Talking points get a bad rap because people assume talking points = scripted. But in reality, well-developed talking points = preparation. And the reason you want to prepare is so you’re able to control the interview by communicating your message regardless of the questions asked. Below are a few tips to help you develop the […]

The One Word Rule

One-word answers to a reporter’s questions are never a good idea until they are. Secretary Pompeo proved the effectiveness of this strategy in recent interviews around Soleimani’s killing. In the interest of safety and strength, he was right to answer serious questions like “Any plans to evacuate the embassy in Baghdad, sir?” and “Any plans […]