The gift that keeps on giving.

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You guessed it! The gift that keeps on giving is what DMG does best: media training.

Whether you’re new to interviews or just want to improve your performance, it’s always a good time to purchase a session for yourself and the media star (or stars) in your life.

DMG offers customized training to highlight strengths, increase confidence, and refine message delivery. Sessions can be organized for individuals or groups in hourly, half day, and full day increments, and all interview formats are fair game – TV or radio; satellite or in-studio; live or taped.

We know that every media interview is important, so let us help you be your best self behind the mic.

Road Rage

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We’ll all encounter road rage this holiday season – some of us will cause it by “driving defensively,” and some of us will experience it thanks to the too-slow driver in the passing lane.

Regardless, here are a few tips to communicate effectively from the driver’s seat and avoid the fender bender that keeps on giving in the form of a higher deductible.

Eye Contact
Just like eye contact is key in an on-camera interview, it’s also a great way to guilt someone into letting you merge. And if you smile while making eye contact? Game over.

Once you’ve successfully merged, make sure to wave “thank you” to the driver who let you in.

Use that horn for good
Not all honks are created equal. If possible, communicate with a friendly honk. A light “excuse me” or “you’re about to hit my bumper” tap go a long way to de-escalate the situation.

Be self-aware
If you follow no other rules of the road this holiday season, please follow these two:

  1. The left lane is for passing ONLY. You will anger other drivers and impede the flow of traffic if you stubbornly choose to drive in this lane regardless of speed. Please drive on the right.
  2. If you anticipate needing to merge because your lane is ending, don’t drive all the way to the end of the lane and cut in front of those waiting in line. Abide by the zipper effect. Be kind, and get in line.

We wish you happy and safe travels!

Smiling’s my favorite!

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Stand tall: check!
Good cell reception: check!
No background noise: check!
Smile: check…?

While it might be weird to add “smile” to your radio interview check list, it’s important that you maintain the same facial expressions you would for a TV interview. Even though radio isn’t the visual medium that TV is, using facial expressions changes the way your voice sounds and forces you to be more animated. It’s true that people can hear you smile even though they can’t see you smile.

So, next time you have a radio interview, or perhaps next time you’re on the phone with a family member, practice sounding more engaged. Stand up, smile, and look at yourself in the mirror to watch yourself engage with your invisible audience.

Trust us, you’ll sound more conversational if the audience can hear your emotions.

Trump, Twitter, and You

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Twitter has been the hallmark of Donald Trump’s communication style from the beginning of his presidential campaign until now. The likelihood that he’ll suddenly log off is laughable, especially as we’ve watched him receive overwhelming coverage for recent statements.

But as the Trump administration moves forward, his tweets will only increase in importance. (READ: midterm elections, relationship with North Korea, tax reform success, etc.)

If you haven’t fielded a question yet about his social media presence, you probably will…and soon.

So, how do you keep the conversation focused on your message instead of the world’s most famous Twitter account?

Here’s our suggestion for how to navigate:

Q: “What do you think about <insert latest tweet>?”

A: “I’ll let the TV pundits and communications experts hash out the effectiveness of his Twitter strategy, but when it comes to <insert talking point>.”

By focusing on the substance of the policy behind the tweet, you can sidestep the semantics for the most important thing: the issue. Don’t fall prey to arm-chair quarterbacking the tweet itself, focus on substance and you’ll make better use of your 30 seconds to clearly deliver your message.

Can’t take my eyes off of you

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In honor of October baseball, we thought we’d take this opportunity to highlight a lesson Chicago Cubs’ catcher Taylor Davis can teach us about eye contact for TV.

While Davis was playing for the Iowa Cubs, the Triple-A affiliate for his current team, he made quite an impression on the camera…

If you’re doing TV interviews, Skype interviews, or Facebook Lives, you can learn a lesson from Davis.

Prolonged eye contact with a TV host or camera lens can seem really uncomfortable at first, because that’s not how we communicate in real life. But TV interviews aren’t real life and therefore play by a different set of rules – you have to maintain eye contact at all times to avoid looking distracted or disengaged.

Don’t be tempted to look away as you gather your thoughts; keep your eyes fixed on the camera or host.