In honor of October baseball, we thought we’d take this opportunity to highlight a lesson Chicago Cubs’ catcher Taylor Davis can teach us about eye contact for TV.

While Davis was playing for the Iowa Cubs, the Triple-A affiliate for his current team, he made quite an impression on the camera…

If you’re doing TV interviews, Skype interviews, or Facebook Lives, you can learn a lesson from Davis.

Prolonged eye contact with a TV host or camera lens can seem really uncomfortable at first, because that’s not how we communicate in real life. But TV interviews aren’t real life and therefore play by a different set of rules – you have to maintain eye contact at all times to avoid looking distracted or disengaged.

Don’t be tempted to look away as you gather your thoughts; keep your eyes fixed on the camera or host.