Stop us if you’ve heard this before…”Obamacare needs to be repealed and replaced!”
Oh, that’s right. It’s the drumbeat we’ve heard for the past seven years, and last night House Republicans finally delivered.
Officially, leadership has dubbed it the American Health Care Act. Unofficially, some conservative members have nicknamed it ObamaCare Lite and ObamaCare 2.0. But, what’s in a name?
The version released last night is a rough draft to be marked up by a couple committees (Energy and Commerce and Ways and Means) before a full House vote in a couple weeks, which means…THIS WILL BE TOPIC #1 ON MOST REPORTERS’ SHORT LISTS.
You can bet that the more time this process takes, the less forgiving the media will be with their coverage. Reporters will demand specific answers for infighting, delays, and projections of a timeline.
So, what’s the best response you can give?
Good thing it’s Tuesday, B² day.
Here’s this week’s likely question and the B² (block and bridge) that sets the narrative straight:
Q: “There seems to be disagreement among Republicans as to whether this legislation goes far enough to repeal and replace ObamaCare, what’s the likelihood the American Health Care Act will pass Congress and be signed into law?”
B²: “We now have legislation to read and respond to, which is step one. The version released last night will not be the version signed into law. Regardless of what changes the House and Senate make before they vote, solid repeal and replace legislation will include <insert talking point>.”
Wherever you take the conversation next, focus on what good legislation will achieve. There is no need to spend 20-30 seconds voicing your frustration with the process (unless your job description says so). Talk policy and not process.
Need more messaging help and/or media polishing? Become your best self and contact us today.